Salesforce Marketing Cloud Specialist-1

92 days ago

Location
Canada
Role
Marketing Automation
Contract
type.
Salary
n/a

Company Overview

Milestone Technologies is a global IT managed services firm that partners with organizations to scale their technology, infrastructure and services to drive specific business outcomes such as digital transformation, innovation, and operational agility. Milestone is focused on building an employee-first, performance-based culture and for over 25 years, we have a demonstrated history of supporting category-defining enterprise clients that are growing ahead of the market. The company specializes in providing solutions across Application Services and Consulting, Digital Product Engineering, Digital Workplace Services, Private Cloud Services, AI/Automation, and ServiceNow. Milestone culture is built to provide a collaborative, inclusive environment that supports employees and empowers them to reach their full potential.

Our seasoned professionals deliver services based on Milestone’s best practices and service delivery framework. By leveraging our vast knowledge base to execute initiatives, we deliver both short-term and long-term value to our clients and apply continuous service improvement to deliver transformational benefits to IT. With Intelligent Automation, Milestone helps businesses further accelerate their IT transformation. The result is a sharper focus on business objectives and a dramatic improvement in employee productivity. Through our key technology partnerships and our people-first approach, Milestone continues to deliver industry-leading innovation to our clients. With more than 3,000 employees serving over 200 companies worldwide, we are following our mission of revolutionizing the way IT is deployed.

Job Overview

The Marketing Automation team within the Business Marketing Group at Meta is seeking a Salesforce Marketing Cloud specialist. As an expert in marketing automation, you will launch, optimize, and scale global business marketing campaigns to drive awareness and adoption of Meta’s products and services. You will orchestrate journeys to use digital channels, such as email, ads, web, and events to drive results.

Build marketing campaigns using Salesforce Marketing Cloud including campaign setup, email setup, testing, scheduling, tracking, and measuring campaigns to drive short-term and long-term results.

Orchestrate multi-channel customer journeys using Journey Builder, including digital channels such as email, webinars, messaging, forms, landing pages, in-app messaging, and web.

Set up webinar programs in Salesforce Marketing Cloud, including email invitations, reminders, landing pages and forms.

Create and maintain lists, segmentations, and data extensions.

Optimize marketing automation programs with a focus on driving engagement, efficiency, and scalability

Provide campaign-level reporting on email, webinar, and other marketing channels.

Consult with marketing stakeholders on marketing automation and email marketing best practices to drive channel effectiveness.

Work cross-functionally with multiple internal stakeholders to execute marketing campaigns

What You Will Need To Succeed

Expert hands-on proficiency with Salesforce Marketing Cloud
Experience with Salesforce Data Cloud

Strong technical knowledge using Salesforce Marketing Cloud with in depth understanding of technical configuration, customization and integration concepts

Experience with webinar programs

Excellent grasp of best practices for email marketing

Knowledge of CRM, preferably Salesforce

Strong business acumen and quantitative analytical skills. SQL skills a plus

Fast Learner – Can achieve power-user status on multiple tools quickly

2+ years of experience with Salesforce Marketing Cloud

Compensation

Estimated Pay Range: Exact compensation and offers of employment are dependent on circumstances of each case and will be determined based on job-related knowledge, skills, experience, licenses or certifications, and location.

Our Commitment to Diversity & Inclusion

At Milestone we strive to create a workplace that reflects the communities we serve and work with, where we all feel empowered to bring our full, authentic selves to work. We know creating a diverse and inclusive culture that champions equity and belonging is not only the right thing to do for our employees but is also critical to our continued success.

Milestone Technologies provides equal employment opportunity for all applicants and employees. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, gender, gender identity, marital status, age, disability, veteran status, sexual orientation, national origin, or any other category protected by applicable federal and state law, or local ordinance. Milestone also makes reasonable accommodations for disabled applicants and employees.

We welcome the unique background, culture, experiences, knowledge, innovation, self-expression and perspectives you can bring to our global community. Our recruitment team is looking forward to meeting you.

This position may be assigned to a client that requires all individuals on-site to have the COVID-19 vaccination. The individual must be fully vaccinated before starting work at such a client site.