VP Salesforce Marketing Cloud Lead

Join us as a VP Salesforce Marketing Cloud Lead where you will have the chance to use MarTech tools to manage and mitigate risks through assessment, in support of the control and governance agenda.

You may be assessed on key critical skills relevant for success in the role, such as risk and controls, change and transformation, business acumen, strategic thinking and digital and technology, as well as job specific technical skills.

Additionally, 3+ years of experience in managing direct teams, at least 7+ years of Salesforce experience or other marketing tech tools experience, and 3-5 years of HTML, CSS, code for ADA compliance and response design are skills that are highly desired for this role.

This role is based in Wilmington, Delaware.

Barclays is required by law to confirm that you have the Legal Right to Work in any role that you apply for. If you currently hold a work visa sponsored by Barclays, or you should require sponsorship from Barclays, you must declare this as part of your application. Sponsored visas are role and entity specific, and any changes must be reviewed. It is important that you ensure you are always working on the correct visa. Failure to accurately disclose your visa status or Legal Right to Work may result in your application or any employment offer being withdrawn at any time.

Purpose of the role

To oversee the delivery of specialised services to clients beyond traditional banking products, including complex projects, customised solutions, and deep industry expertise.

Accountabilities

• Collaboration and management of a team of professionals, including product development and technology, to successfully deliver innovative solutions to complex projects through the tracking of key milestones, performance and budget, the implementation of initiatives to mitigate risk, leveraging of emerging technologies, and the development of reports that communicate key insights that support the decision-making process. .
• Technical consultancy to manage and deliver bespoke solutions – onboarding corporate clients onto specialised payments platforms. Operating change management rigorously. .
• Client facing responsibilities - Management of client relationships to identify the client's financial goals, challenges, and risk tolerance – ensuring propositions align to regulatory guidelines.
• Development of compelling proposals that showcase the value proposition and expertise of the professional services team, tailored to specific client needs and challenges.
• Development and negotiation of service terms, fees, cost structure and deliverables to create agreements that meet client expectations and protect the bank's interests and objectives.

Vice President Expectations

• Advise key stakeholders, including functional leadership teams and senior management on functional and cross functional areas of impact and alignment.
• Manage and mitigate risks through assessment, in support of the control and governance agenda.
• Demonstrate leadership and accountability for managing risk and strengthening controls in relation to the work your team does.
• Demonstrate comprehensive understanding of the organisation functions to contribute to achieving the goals of the business.
• Collaborate with other areas of work, for business aligned support areas to keep up to speed with business activity and the business strategies.
• Create solutions based on sophisticated analytical thought comparing and selecting complex alternatives. In-depth analysis with interpretative thinking will be required to define problems and develop innovative solutions.
• Adopt and include the outcomes of extensive research in problem solving processes.
• Seek out, build and maintain trusting relationships and partnerships with internal and external stakeholders in order to accomplish key business objectives, using influencing and negotiating skills to achieve outcomes.

All colleagues will be expected to demonstrate the Barclays Values of Respect, Integrity, Service, Excellence and Stewardship – our moral compass, helping us do what we believe is right. They will also be expected to demonstrate the Barclays Mindset – to Empower, Challenge and Drive – the operating manual for how we behave.