Salesforce Marketing Cloud Developer

Location:- Malvern PA

Job Description

Job Summary:
We are seeking a highly skilled Salesforce Marketing Cloud Specialist with 4-6 years of experience in designing and implementing cloud pages, customer journeys, marketing automation, and omni-channel communication. The ideal candidate will ensure the quality and performance of Salesforce solutions through rigorous testing and debugging, monitor campaign delivery, and address issues during campaign builds. They will also plan training for the team, coordinate with other teams, mentor team members, and oversee the development of campaign technologies and subscription list processes.

Key Responsibilities:

• Design and implement cloud pages, customer journeys, and marketing automation within Salesforce Marketing Cloud (SFMC).
• Develop and execute omni-channel communication strategies to enhance customer engagement.
• Ensure the quality and performance of Salesforce solutions through rigorous testing and debugging.
• Monitor the delivery of marketing campaigns and address any issues or challenges that arise during the campaign build.
• Plan and conduct training sessions for team members, including new joiners, to ensure they are proficient in SFMC best practices and technologies.
• Coordinate with other teams to align technical efforts with overall campaign objectives.
• Mentor and provide technical guidance and support to team members.
• Oversee the development and management of campaign technologies and subscription list processes.
• Regularly review and suggest best practices and recommendations on a quarterly basis.
• Address any concerns related to journey automation queries and troubleshoot technical issues during campaign builds.

Qualifications:

• 4-6 years of proven experience in Salesforce Marketing Cloud (SFMC).
• Strong understanding of cloud page design, customer journeys, marketing automation, and omni-channel communication.
• Proficiency in testing and debugging Salesforce solutions to ensure quality and performance.
• Experience in monitoring campaign delivery and resolving issues during campaign builds.
• Ability to plan and conduct training sessions and provide mentorship to team members.
• Excellent coordination skills to align technical efforts with campaign objectives.
• Strong problem-solving skills to troubleshoot technical issues and address journey automation queries.
• Excellent communication and collaboration skills.

Life at Capgemini

Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:

• Flexible work
• Healthcare including dental, vision, mental health, and well-being programs
• Financial well-being programs such as 401(k) and Employee Share Ownership Plan
• Paid time off and paid holidays
• Paid parental leave
• Family building benefits like adoption assistance, surrogacy, and cryopreservation
• Social well-being benefits like subsidized back-up child/elder care and tutoring
• Mentoring, coaching and learning programs
• Employee Resource Groups
• Disaster Relief
  

Disclaimer

Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.
This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.
Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.

Click the following link for more information on your rights as an Applicant http://www.capgemini.com/resources/equal-employment-opportunity-is-the-law